National Disability Employment Awareness Month
DEAM 2022
Countdown to the Days Until DEAM 2022
What is DEAM and Why is it Important?
Disability Employment Awareness Month or DEAM was first proclaimed in Canada in 2010 by the Province of Manitoba. Saskatchewan followed suit in 2011, and British Columbia, Alberta, Quebec, and New Brunswick also secured proclamations shortly thereafter. Since then, dedicated employment service providers and community organizations have brought DEAM to life by organizing activities to engage employers, job seekers experiencing disability, and the public to promote the benefits of inclusive hiring.
Despite the considerable efforts that have been made to diversify the Canadian labour force, Statistics Canada reports that in 2017, 3.7 million working-age Canadians identified as having a disability and that only three in five (59%) were employed1. The COVID-19 pandemic has substantially intensified the situation. Currently, approximately 1 million Canadian job seekers experiencing disability are unemployed or underemployed2. Given current workforce shortages, Canadian employers coast to coast need the skills, education, and experience of this untapped talent resource.
DEAM presents an important opportunity to discuss, explore, and collaborate to solve this critical issue. Every day in October, CASE, our members, and our community partners will celebrate the tremendous contributions people with disabilities make to our workplaces and communities. We invite you to connect with us, create awareness, and help us to eliminate the barriers that prevent Canadians with disability from participating fully in work and society.

31 Days of DEAM - Month of October
Ways to Get Involved

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1
Call on Your Provincial Government to Proclaim DEAM
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2
Get Social with Dare to DrEAM
Dare to DrEAM leverages social media to raise awareness about inclusive employment across Canada. Every day in October, CASE will share stories about service providers and employers from across the country who are championing inclusive hiring, so make sure you are following us on socials to get all the inspiring DEAM news!
We encourage you to post DEAM stories and/or events from your community! Please use these hashtags so we can follow and share your DEAM 2022 journey.
Submit Your Stories:
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3
Celebrate Canada’s Inclusive Employers with MentorAbility’s Cheers to Inclusion! Initiative
Ways for Inclusive Employers to Participate in DEAM:
- Add the DEAM logo to your products and the DEAM banner to your website for the month of October to declare your commitment to inclusive employment
- Print the DEAM Posters, Postcards, and Bookmarks from the toolkit below for distribution in your workplace
- Get in touch with an employment service provider to assist you with your inclusive hiring goals
- Connect with your local MentorAbility Provincial Coordinator to recognize a fellow inclusive employer in your community, organize an event, or to create a DEAM-specific professional development opportunity for your team!
- Tell us your inclusive employment story by sharing the ways you have made your workplace more inclusive of and accessible for employees experiencing disabilities.

Facebook frames and cover photos
- Go to www.facebook.com/profilepicframes.
- Search for “DEAM 2022” and select your preferred version of the frame.
- Click Use as Profile Picture to save.
To add a frame to your profile picture (business page):
- Go to your business page and select “Update Profile Picture”.
- In the new window that opens, select the option “Add Frame”.
- Search for “DEAM 2022” and select your preferred version of the frame.
Cheers to Inclusion 2022 Toolkit
DEAM Postcard
DEAM Postcard Supported Employment
DEAM Postcard Infographics
DEAM posters
DEAM Logo
DEAM Banners
DEAM Email Signature
Let's get started today!
If you would like to promote your event through CASE, please fill out and submit the form linked below.
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4
Light your Workplace up for LightItUp! for NDEAM


Here’s how to join us:
Fill up this form to add to the list of locations that will be lighted up in celebration of NDEAM.
Submit your photo!
Here are a few other ideas to celebrate DEAM 2022:

Social Media campaign
31 Days of DEAM
#DisabilityInclusion
#DEAM2022
#31DaysofDEAM
#MentorAbilityCanada

Employer engagement campaign
Cheers to Inclusion!
#DisabilityInclusion
#DEAM2022
#CheerstoInclusion
#MentorAbilityCanada

Awareness campaign
LightItUp! for NDEAM
#DisabilityInclusion
#DEAM2022
#LightItUpforDEAM or #LightItUpforNDEAM
#MentorAbilityCanada
